Support Breast Cancer Awareness with Beautyblender

October is Breast Cancer Awareness month, and we’re joining the cause here at Beautyblender. We’re so excited to help raise money and fund research for treating and preventing this deadly disease which affects so many women. This is a cause near and dear to our hearts as we all know somebody who has been affected by breast cancer or cancer in general. Beautyblender is donating $20,000 to the Breast Cancer Research Foundation this October, and you can help give back by ordering our exclusive BCRF pink sponge.

What you need to know about breast cancer

Breast Cancer Awareness Month officially began in October 1985, mainly supported by the American Cancer Society. Back then, breast cancer was not a common topic the way it is now, and there weren’t many resources for women about treating or preventing breast cancer. You’ve probably heard of the
Susan G. Komen foundation (and maybe even participated in a run) or seen the ubiquitous pink ribbon all over the country during the month of October.

Now, almost 35 years later, we’ve made strides in both breast cancer research, treatments, and awareness–although there is still work to be done. Today, there is still a 1 in 8 chance that a woman will develop breast cancer in her lifetime. That’s about 12% of the female population. It’s also the most common cancer in American women, with the exception of skin cancers. 

While breast cancer is the second leading cause of cancer death in women (exceeded only by lung cancer), death rates from female cancer have declined over the years. From 1989 to 2016, the death rate has dropped by 48%. This can be attributed to early detection of breast cancer through screenings and increased awareness–not to mention, stronger and better treatment.  

Breast cancer can run in the family, and a woman’s risk of developing breast cancer nearly doubles if a mother, sister, or daughter has been diagnosed. However, 85% of breast cancers happen in women who have no family history of breast cancer. This is why it’s important to get yearly mammograms and screening tests so you can be aware of your breast health–especially women who are older.


breast cancer awareness


The mission of the Breast Cancer Research Foundation


The Breast Cancer Research Foundation has a mission to prevent and cure breast cancer by advancing the world’s most promising research. Their main focus is on research, and they fund nearly 275 researchers actively working on a cure.

We’re so excited to be able to contribute to an incredible cause that affects women (and even some men) around the world. If you want to make a donation, check out their website at and don’t forget to buy our exclusive pink BCRF Beautyblender sponge this month to help the cause. After all, if there’s anything Beautyblender celebrates, it’s the color pink!