How Can I Hide Wrinkles with Makeup? 8 Tips to Create the Best Foundation for Wrinkles

We’re all about embracing your fine lines and wrinkles, it’s a privilege to get older...but we also get if you don’t dig having them displayed (especially since makeup can exaggerate their look). 

While there’s a lot you can do to hide wrinkles with makeup, scientists and makeup artists agree that the best way to live That Wrinkle-free Life is to take care of your skin. So get to it! Use these hacks to start banking a lifetime of baby-soft skin. 

Here are 8 lifestyle hacks to hide wrinkles — with makeup and without 

1. Drink water

We know, we know — you’ve heard it before! But your skin is 64% water, and scientists say that water is a key way to stop those pesky wrinkles from coming out to play. Not only does hydration keep your skin from becoming dry, which makes wrinkles more prominent, but it also stops your skin from looking dull and hazy. Drink up, folks! 

2. Go to sleep!

Before we move on to the serum ‘n’ slather, we can’t NOT talk sleep. Did you know that if you don’t get at least 7 hours of good sleep per night, your body may stop repairing your skin? Yeah, dude. It will just, like, up and stop, which is, frankly, rude. 

But if your body doesn’t have enough rest, it can’t take care of your skin. Lack of sleep causes collagen and elastic tissues to break down, which creates the loose skin that causes wrinkles. So the next time you find yourself revenge bedtime procrastinating, stop scrolling through IG and hit the sheets. 

3. Don’t skimp on the SPF

Again, you know this! What you may not know is that sun damage is the #1 cause of premature aging, which is well underway by the time most of us even start thinking about wrinkles.

The best foundation for wrinkles starts with a sunscreen that offers broad spectrum protection, aka the kind that blocks UVA and UVB rays, and includes antioxidants to get you ahead of the wrinkle-wreckin’ game. Here are 9 great ones from our friends at Prevention.

4. Start with serum

When it comes to the best foundation for wrinkles, a moisturizer alone won’t cut it if you’re over 40. Start with a serum to seal in moisture, and then apply makeup on top of it. 

Our Opal Essence Serum Primer is the best under foundation to hide wrinkles for a few reasons:

— Its hydrating, transformative texture helps foundation glide over skin without clinging to lines

— Its powerful blend of botanicals help soothe and brighten, so your skin looks better instantly and over time, and, most of all

— People friggin’ love it. 


For real, though: In a study, 100% of people felt an increase in moisture immediately after using Opal Essence, and 97% felt an improvement even 12 hours later. We don’t know about you, but if you can find anything that works for 12 hours straight, we might just be hiring… 

5. Add hyaluronic acid

Hyaluronic acid pulls in water and plumps skin, so it’s pretty much the mortal enemy of wrinkles. Because your body already makes hyaluronic acid to lubricate tissues, it’s naturally equipped to replenish moisture levels and then some — like *25 cups of water* then some. 

That’s right: One gram of this stuff can hold more than 6 quarts of water, and your body is so dang smart it’ll just stop absorbing once its thirst is quenched. It’s an ingredient so magical we put it in both our BOUNCE Airbrush Liquid Whip Concealer and BOUNCE Foundation. Use even one of those and you’re covered.

6. Look for lightness

It’s no big secret that heavy formulas make your skin look older. When it comes to the best foundation to hide wrinkles, you want something sheer and hydrating, say, like BOUNCE Liquid Whip Foundation

Our weightless, buildable, full-coverage foundation gives you a natural matte finish that wears for up to 24 hours without clinging to fine lines or wrinkles. Bonus: If you bounce it on with an OG Beautyblender, you’ll achieve maximum airiness.

7. Layer highlighter under blush

When you’re trying to figure out how to hide wrinkles with makeup, a cream-based highlighter is your BFF — especially if you know when in the makeup process to apply it. 

Simply grab your Beauty Blusher and bounce it on before you swipe on powder blush. That will allow a little glow to shine through, buffing out the appearance of wrinkles.

8. Cherry pick your powder

After you’ve applied your BOUNCE and your blush, it’s time to set your look, which means powder. The only problem: Powder can settle into fine lines, especially in places like your forehead, the corners of your mouth or crow's feet. 

Not to worry! A light dusting of loose powder will set your makeup without settling into lines — as long as you grab the right one. And that means mica micro-particles, which absorb oils and cancel unwanted shine. And guess what? We at BeautyBlender happened to just have unveiled such a product! 


Airy and hydrating, our BOUNCE Soft Focus Gemstone Setting Powder blurs and softens skin using an epic blend of rose quartz, ruby, sea minerals, aloe vera and freshwater pearls. That’s right, baby — this powder’s got hydration *literally* built in. 

Learn all about it, then grab your BIG BOSS Powder Brush & Cooling Roller and make those wrinkles disappear! Be sure to tag us with #BounceWorthy to show us how it’s done.