BEAUTYBLENDER® BEAUTYBLENDER.COM GIFT CARD GIVEAWAY OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR CLAIM A PRIZE. A PURCHASE OR PAYMENT WILL NOT INCREASE AN ENTRANT’S CHANCES OF WINNING. OPEN ONLY TO LEGAL RESIDENTS OF THE 50 UNITED STATES AND THE DISTRICT OF COLUMBIA WHO ARE AT LEAST 13 YEARS OLD AT THE TIME OF ENTRY. The beautyblender® beautyblender.com gift card Giveaway (“Giveaway”) is sponsored and administered by Rea.deeming Beauty, Inc. d/b/a beautyblender®, 3864 Courtney Street, Suite 280, Bethlehem, PA 18017 (“Sponsor). 1. Giveaway PERIOD: The Giveaway begins on October 16th, 2019, at 12:00am. Eastern Standard Time (“EST”) and ends on October 16th, 2019 at 11:59 P.M. EST (“Giveaway Period”). The Giveaway Period includes one (1) entry periods (“Entry Period”) as set forth in the chart below: 2. ELIGIBILITY: This Giveaway is offered only to legal residents of the fifty (50) United States and the District of Columbia who are at least thirteen (13) years old at the time of entry. Employees of Sponsor and its parent companies, subsidiaries and affiliates, distributors, dealerships, and companies involved in the implementation and execution of the Giveaway (“Giveaway Entities”) and each of their respective immediate family members (i.e., spouse, parent, child, sibling and the “steps” of each) and persons living in the same household of each are not eligible to participate in the Giveaway. Void where prohibited or restricted by law. By participating in this Giveaway, an individual who meets the eligibility requirements and enters the Giveaway agrees to be bound by these official rules (“Official Rules”) and that the decisions of the Sponsor shall be final and binding in all matters pertaining to the Giveaway. 3. HOW TO ENTER: A valid email address and internet access are required to enter this Giveaway. During the Giveaway Period, an entrant may already be opted in to accept Beautyblender emails or an entrant may sign up and opt in to accept Beautyblender emails. Entry Limit: An entrant is limited to entering one (1) email address. An entrant cannot create multiple email addresses. 4. ENTRY GUIDELINES AND RESTRICTIONS: Each entry: • Must follow the instructions and comply with these Official Rules; NOTE: By submitting an entry, each entrant agrees that his/her entry conforms to the Entry Guidelines and Restrictions set forth above and that Sponsor may, at its sole and absolute discretion, disqualify him/her from the Giveaway if Sponsor decides that his/her entry fails to conform to the such requirements or any other provision of these Official Rules. Each entrant hereby agrees to indemnify and hold the Giveaway Entities harmless from and against any and all third party claims, actions or proceedings of any kind and from any and all damages, liabilities, costs and expenses relating to or arising out of any breach or alleged breach of any of the warranties, representations or agreements of entrant hereunder. Any entry that does not comply with these Official Rules or that otherwise contains prohibited or inappropriate content as determined by Sponsor, in its sole and absolute discretion, will be disqualified. 5. RANDOM DRAWINGS: On or around the date set forth in the chart in Section 1, the Sponsor will randomly select ten winners for a given Entry Period from all eligible entries during that Entry Period. The entrants of the selected entry will be deemed to be a potential prize winner for that Entry Period pending verification of his/her eligibility and compliance with these Official Rules as determined by Sponsor, at Sponsor’s sole discretion. 6. PRIZES AND APPROXIMATE RETAIL VALUE (“ARV”): 10 winners will win one (1) $50 gift card, redeemable at Beautyblender.com. General Prize Conditions: The odds of winning the prizes for an Entry Period depend on the total number of eligible entries received during that Entry Period. Prizes are non-transferable, non-assignable and no substitution, exchange or cash equivalent will be allowed, except by Sponsor at Sponsor’s sole discretion. Prizes may not be redeemed for cash, nor may they be transferred or offered for sale or auction, and can be substituted only, at Sponsor’s sole discretion, with prize of equal or greater value. Any portion of a prize not accepted by a winner will be forfeited, and the Giveaway Entities shall not be responsible for any inability of winner to accept or use any portion of a prize for any reason. All applicable federal, state, and local taxes, and all other fees, costs, expenses and charges not specifically identified in these Official Rules as a prize element, are the sole responsibility of the prize winners. An entrant may not win a prize during more than one Entry Period. The total ARV of all prizes awarded is $500.00. 7. HOW TO CLAIM A PRIZE: On or about the dates set forth in the chart in Section 1, the potential winner will be sent a direct notification via email from @beautyblender on his/her entry with instructions on how to claim the prize (“Notification”). The potential winner will be required to follow instructions on the Notification and provide the Sponsor with his/her e-mail address, first name, last name (no initials), complete street address (no P.O. Box), city, state and Zip Code. Each potential winner must complete this process within twenty-four (24) hours from the date of the Notification or the prizes may be forfeited. If a potential winner is found to be ineligible; is not in compliance with these Official Rules; declines to accept the prize; or if the Notification or prize is returned as undeliverable, the prize will be forfeited and, in the Sponsor’s sole discretion, may or may not be awarded to an alternate winner selected at random from the remaining pool of eligible entrants during the Giveaway Period. Each prize will be emailed to the email address set forth from the potential winner’s entry within 48 to 72 hours from the date of verification. Giveaway Entities shall not be held responsible for any delays in awarding prizes for any reason. Prizes will only be awarded to verified winners. Acceptance of a prize shall constitute and signify each winner's agreement and consent that Sponsor and its designees may use the winner's name, city, state, likeness, photo, and/or prize information in connection with Giveaway, advertising or other purposes, worldwide, in any and all media now known or hereafter devised, including the Internet, without limitation and without further payment, notification, permission or other consideration, except where prohibited by law. 8. LIMITATION OF LIABILITY: By participating in this Giveaway, entrants agree that the Giveaway Entities and their respective affiliates, subsidiaries, representatives, consultants, contractors, legal counsel, advertising, public relations, promotional, fulfillment and marketing agencies, website providers, Web masters and their respective officers, directors, employees, representatives, designees and agents (“Released Parties”) are not responsible for lost, late, incomplete, stolen, misdirected, postage due, or undeliverable email notifications; or for any computer, telephone, satellite, cable, network, electronic or Internet hardware or software malfunctions, failures, connections or availability; or garbled, corrupt or jumbled transmissions, service provider/Internet/Page/UseNet accessibility, availability or traffic congestion; or any technical, mechanical, printing, or typographical or other error; or unauthorized human intervention; or the incorrect or inaccurate capture of registration information; or the failure to capture, or loss of, any such information. The Released Parties are not responsible for any incorrect or inaccurate information, whether caused by any Page users, tampering, hacking or by any of the equipment or programming associated with or utilized in the Giveaway and assume no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, technical error, theft or destruction or unauthorized access to the Page or any Giveaway-related website(s). The Released Parties are not responsible for any injury or damage, whether personal or property, to participants or to any person’s computer related to or resulting from participating in the Giveaway and/or accepting a prize. The Released Parties shall not be responsible or liable for entries that are entered by any automated computer, program, mechanism or device, for any entries in excess of the stated limit or for entries that are late, forged, lost, misplaced, misdirected, tampered with, incomplete, deleted, damaged, garbled or otherwise not in compliance with the Official Rules, and all such entries may, at Sponsor’s sole discretion, be disqualified. If, for any reason, an entry is confirmed to have been erroneously deleted, lost or otherwise destroyed, corrupted or for any other reason not accepted as an entry in the Giveaway, the entrant’s sole remedy is to enter the Giveaway again to receive another entry. If, for any reason, the Giveaway is not capable of running as planned, Sponsor reserves the right, at its sole discretion, to cancel, terminate, modify or suspend the Giveaway and/or proceed with the Giveaway, including the selection of the winners in a manner it deems fair and reasonable, including the selection of the potential prize winners from among eligible entries received prior to such cancellation, termination, modification or suspension. This Giveaway is subject to all federal, state, and local laws and regulations. By entering the Giveaway, each email opt-in user agrees: (i) to be bound by these Official Rules and by all applicable laws and by the decisions of Sponsor, which shall be binding and final; (ii) to waive any rights to claim ambiguity with respect to these Official Rules; (iii) to waive all of his/her rights to bring any claim, action or proceeding against any of the Released Parties in connection with the Giveaway; and (iv) to forever and irrevocably agree to release, defend, indemnify and hold harmless each of the Released Parties from any and all claims, lawsuits, judgments, causes of action, proceedings, demands, fines, penalties, liability, costs and expenses (including, without limitation, reasonable outside attorneys’ fees) that may arise in connection with: (a) the Giveaway, including but not limited to any Giveaway-related activity or element thereof, and the entrant’s entries, participation or inability to participate in the Giveaway; (b) the violation of any third-party privacy, personal, publicity or proprietary rights; (c) typographical or printing errors in these Official Rules or any Giveaway materials; (d) acceptance, attendance at, receipt, travel related to, participation in, delivery of, possession, defects in, use, nonuse, misuse, inability to use, loss, damage, destruction, negligence or willful misconduct in connection with the use of a prize (or any component thereof); (e) any change in the prizing (or any components thereof) due to unavailability or due to reasons beyond Sponsor’s control, including but not limited to by reason of any acts of God, any action(s), regulation(s), order(s) or request(s) by any governmental or quasi-governmental entity (whether or not such action(s), regulation(s), order(s) or request(s) prove(s) to be invalid), equipment failure, threatened or actual terrorist acts, earthquake, war, fire, flood, explosion, unusually severe weather, hurricane, embargo, labor dispute or strike (whether legal or illegal), labor or material shortage, transportation interruption of any kind, work slow-down, civil disturbance, insurrection, riot or any other cause beyond any of the Released Parties’ control, or as otherwise permitted in these Official Rules; (f) any interruptions in or postponement, cancellation or modification of the Giveaway; (g) human error; (h) incorrect or inaccurate transcription, receipt or transmission of any part of any entry (including, without limitation, the registration information or any parts thereof); (i) any technical malfunctions or unavailability of the Page or any telephone network, computer system, computer online system, mobile device, computer timing and/or dating mechanism, computer equipment, software, or Internet service provider, or mail service utilized by any of the Released Parties or by an entrant; (j) interruption or inability to access the Giveaway, the Page or any other Giveaway-related websites or any online service via the Internet due to hardware or software compatibility problems; (k) any damage to entrant’s (or any third person’s) equipment used to access the Giveaway and/or its contents related to or resulting from any part of the Giveaway; (l) any lost/delayed data transmissions, omissions, interruptions, defects, and/or any other errors or malfunctions; (m) any late, lost, stolen, mutilated, misdirected, delayed, garbled, corrupted, destroyed, incomplete, undeliverable or damaged entries; (n) any wrongful, negligent, or unauthorized act or omission on the part of any of the Released Parties; (o) lost, late, stolen, misdirected, damaged or destroyed prizing (or any element thereof); or (p) the negligence or willful misconduct by entrant. Without limiting the foregoing, everything regarding this Giveaway, including the Page and prize components, are provided “as is” without warranty of any kind, either express or implied, including but not limited to, the implied warranties of merchantability, fitness for a particular purpose or non-infringement. Some jurisdictions may not allow the limitations or exclusions of liability for incidental or consequential damages or exclusions of implied warranties, so some of the above limitations or exclusions may not apply. Check local laws for any restrictions or limitations regarding these limitations or exclusions. 9. DISPUTES: THIS Giveaway IS GOVERNED BY, AND WILL BE CONSTRUED IN ACCORDANCE WITH, THE LAWS OF THE COMMONWEALTH OF PENNSYLVANIA, AND THE FORUM AND VENUE FOR ANY DISPUTE SHALL BE IN A FEDERAL OR STATE COURT IN ALLENTOWN, PENNSYLVANIA. IF THE CONTROVERSY OR CLAIM IS NOT OTHERWISE RESOLVED THROUGH DIRECT DISCUSSIONS OR MEDIATION, IT SHALL THEN BE RESOLVED BY FINAL AND BINDING ARBITRATION ADMINISTERED BY THE AMERICAN ARBITRATION ASSOCIATION IN ACCORDANCE WITH ITS ARBITRATION RULES AND PROCEDURES OR SUBSEQUENT VERSIONS THEREOF (“AAA RULES”). THE AAA RULES FOR SELECTION OF AN ARBITRATOR SHALL BE FOLLOWED, EXCEPT THAT THE ARBITRATOR SHALL BE EXPERIENCED AND LICENSED TO PRACTICE LAW IN PENNSYLVANIA. ALL PROCEEDINGS BROUGHT PURSUANT TO THIS PARAGRAPH WILL BE CONDUCTED IN ALLENTOWN, PENNSYLVANIA. THE REMEDY FOR ANY CLAIM SHALL BE LIMITED TO ACTUAL DAMAGES, AND IN NO EVENT SHALL ANY PARTY BE ENTITLED TO RECOVER PUNITIVE, EXEMPLARY, CONSEQUENTIAL OR INCIDENTAL DAMAGES OR HAVE DAMAGES MULTIPLIED OR OTHERWISE INCREASED, INCLUDING ATTORNEYS’ FEES OR OTHER SUCH RELATED COSTS OF BRINGING A CLAIM, OR TO RESCIND THIS AGREEMENT OR SEEK INJUNCTIVE OR ANY OTHER EQUITABLE RELIEF. ENTRANTS AGREE THAT THE RIGHTS AND OBLIGATIONS OF ANY ENTRANT AND/OR Giveaway ENTITIES AND/OR ANY OTHER PARTY SHALL BE RESOLVED INDIVIDUALLY, WITHOUT RESORT TO ANY FORM OF CLASS ACTION. ANY DEMAND FOR ARBITRATION MUST BE FILED WITHIN ONE (1) YEAR FROM THE END OF THE Giveaway PERIOD, OR THE CAUSE OF ACTION SHALL BE FOREVER BARRED. 10. PRIVACY POLICY: Any personally identifiable information collected during an entrant user’s participation in the Giveaway will be collected by Sponsor or its designee and used by Sponsor, its affiliates, designees, agents and marketers for purposes of the proper administration and fulfillment of the Giveaway as described in these Official Rules and in accordance with Sponsor’s Privacy Policy as stated at http://www.beautyblender.com/privacy-policy. 11. PUBLICITY RIGHTS: By participating in the Giveaway and/or accepting a prize, each entrant user agrees to allow Sponsor and/or Sponsor’s designee the perpetual right to use his/her name, biographical information, photos and/or likeness, and statements for Giveaway, trade, commercial, advertising and publicity purposes, at any time or times, in all media now known or hereafter discovered, including live television, worldwide, including but not limited to on the World Wide Web and Internet, without notice, review or approval and without additional compensation except where prohibited by law. 12. GENERAL: Any attempted form of participation in this Giveaway other than as described herein is void. If it is discovered that any entrant attempts to enter additional entries in excess of the stated limitation, that entrant may, at Sponsor’s sole discretion, be disqualified from the Giveaway. In the event of a dispute as to the identity of a winner, the winning entry will be declared made by the authorized account holder of the email address associated with the account used to submit an entry. “Authorized account holder” is defined as the natural person who is assigned to an email address by an Internet access provider, online service provider or other organization (e.g., business, educational institution) that is responsible for assigning email addresses for the domain associated with the submitted email address. Each potential winner may be required to show proof of being the authorized account holder. Sponsor reserves the right to disqualify any individual found, in its sole opinion, to be tampering with the operation of the Giveaway, to be acting in violation of these Official Rules or to be acting in an unsportsmanlike manner or with the intent to disrupt the normal operation of a Giveaway. Any use of robotic, automatic, macro, programmed, third-party or like methods to participate in the Giveaway may void any attempted participation affected by such methods and the disqualification of the individual utilizing the same. CAUTION AND WARNING: ANY ATTEMPT TO DELIBERATELY DAMAGE THE Giveaway TO UNDERMINE THE LEGITIMATE OPERATION OF THIS Giveaway IS A VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK DAMAGES OR OTHER REMEDIES FROM ANY SUCH PERSON(S) RESPONSIBLE FOR THE ATTEMPT TO THE FULLEST EXTENT PERMITTED BY LAW. All entries submitted become the property of Sponsor and will not be returned. In the event of any conflict with any Giveaway details contained in these Official Rules and Giveaway details contained in any Giveaway promotional materials (including but not limited to point of sale, television and print advertising, promotional packaging and other promotional media), the details of the Giveaway as set forth in these Official Rules shall prevail. © 2016 REA.DEEMING BEAUTY, INC. ALL RIGHTS RESERVED